The Q+A Story

Skincare the Q+A Way

Hey, we're Q+A, a natural, affordable and ingredient-led skincare brand on a mission to demystify skincare. If you’re wondering… it’s pronounced ‘Q and A’. We are here to answer some of your skincare questions.

Accessibility is at the heart of what we do here. From our on-pack Skin Type Checklist to our purse-friendly prices, we want to make sure everyone can discover the perfect products for their skin type with ease!

We launched in 2019 with one goal in mind, to take the stress out of your skincare regime, and we'd say we've done just that. Don't just take our word for it, fast forward to 2024 and a Q+A product is sold every 15 seconds and can be found in 8000 stores across the globe.

The Power of Naturals

At Q+A, we know the power of naturals. That's why our skincare range is 98% natural. Each one of our products features a range of key natural ingredients that will give you your best complexion yet.

We're saying no to silicones at Q+A: our serums use a unique water-based suspension system which differs hugely from formulas suspended in silicone (and other petrochemical bases). It's just as effective, and keeps your skincare routine as clean as can be. We look to nature first because we know it's where the best answers can be found!

Want to find out more about the key ingredients we use in each formula? You'll find unique information about them on every product page.

Cruelty-Free & Vegan Friendly

No Q+A product has been tested on animals or ever will be. Our ingredient partners are COSMOS certified suppliers who put huge resources behind ensuring ethical supply chains. The Q+A products are not distributed in territories that require animal testing.

All Q+A products are vegan-friendly, asides from certain moisturizer emulsions which contain beeswax. Please check individual product pages for clarification.

Our products are also free from mineral oil!